small business

Three Podcasts Every Entrepreneur Should Tune Into

alphacolor-13-181702.jpg

We are pretty lucky to have a veritable wealth of podcasts at our fingertips in this day and age. There is simply so much knowledge floating out in the digital world, just waiting to be absorbed and applied to our lives. But it can be tricky to decide which of these podcasts are actually worth listening to - and that's why we're here to help. Below, we've highlighted three of our favorite podcasts that speak directly to go-getting, forward-thinking entrepreneurs.

How I Built This

In a Nutshell: Entrepreneurs and innovators share stories behind the movements, concepts, companies, and products they built. They outline the entire progression, exposing the failures and celebrating the achievements. Listeners will undoubtedly be familiar with several of the companies that are featured in the series, including Rent the Runway, Rolling Stone, and Samuel Adams craft beer.

Good for: Inspiration, idea development, motivation – in short, getting the creative juices flowing
 

Amy Porterfield Podcast

In a Nutshell: Meet Amy Porterfield, a results-driven online marketing guru who was named by Forbes as one of the Top 50 Social Media Power Influencers. Through her “action-by-action” process, she educates listeners on how to create a successful online business. She’s determined to boost confidence, peel away the intimidating layers of online marketing, and ensure that entrepreneurs see real momentum in the flow of their business.

Good for: Start-ups and solopreneurs interested in DIY business & savvy, results-oriented online marketing techniques

Simplify

In a Nutshell: Everything in our lives is connected: make an improvement in one area, and it will produce a domino effect that tumbles naturally into the other areas. Simplify’s no-nonsense, blunt episode titles (i.e. “Your Brain Is Not a Hard Drive” and “You Have More Time Than You Think”) serve as frank reminders that the power to simplify our lives rests in our own hands. Through changing our everyday habits and overall perceptions, we can drastically alter the way we experience our lives, leading to the extraction of more enjoyment and productivity from each day.

Good for: Work-life balance, health and well-being, personal development, self-improvement

Step Up Your Networking Game: Part II

Networking, networking, networking: it seems that we are constantly being reminded of its value and importance. It’s a rather large concept to navigate, so we’ve decided to dig into the “art” of networking here on the blog, distilling its ambiguity down to what really lies as its core.

Last week, we shared a list of networking channels worth pursuing. Once you’ve chosen a few routes to pursue, it’s time to prepare for the networking engagement itself. Today, we’re going to dive into how to prepare and what it means to network meaningfully.

What Is “Meaningful Networking?”

Networking isn’t just about showing up and handing out business cards. In fact, a business card doesn’t mean much if there’s not a positive impression and a genuine connection paired with it. It takes time and effort to navigate the world of networking in a meaningful way. Luckily, adequate preparation will ensure that your time and energy don’t go to waste. The following are a few steps you can take to ensure you’re well-prepared for your next networking event:

  • To attend a networking event without considering your desired outcomes beforehand is like going grocery shopping without a list: you come home with a jumble of items, not sure what to do with them. Prior to a networking engagement, consider what outcomes you desire from the experience. This way, you will have some goals to work toward throughout the event or meeting, and you can avoid feeling adrift upon your arrival.   As you prepare, ask yourself the following questions to help steer yourself in the right direction:

                - Why am I networking?

               -  What do I hope to gain from the experience?

               -  How do I want to present myself or my business?

               -  With what type of people am I looking to connect, and why?

  • Show up confident. Knowing what you want to talk about and how you want to present yourself goes a long way. Craft an elevator pitch in advance, and wear something that is appropriate for the occasion and makes you feel good. Have business cards handy, but use them meaningfully and sparingly.
     
  • Be open-minded. This involves listening to others with sincerity, and being receptive to their questions, ideas, or advice.
     
  • Prepare some questions ahead of time that are beyond the scope of typical small-talk. Ask questions that will open doors, leading to interesting conversations and lasting connections.
     
  • Relax. It’s amazing how often people forget to just breathe. If you’re uptight or tense, it will show. Just relax and be yourself. It sounds so simple, but the difference it makes is immeasurable.

    Hosting an event? Our friends at Mixtroz created an app that uses customized questions to group meeting attendees together based on their responses. It encourages a more interactive and personal form of networking… in other words, meaningful networking.

Any networking tips we didn’t cover? Share them with us below!